Data like any other? Sexual and reproductive health, Big Data and the Sustainable Development Goals

This article examines the possibilities and pitfalls of using Big Data to address sexual reproductive health concerns as related Sustainable Development Goals (SDGs), paying particular attention contextual difference in development settings. The global datafication life has taken place at great speed. However, evidential deficiencies a lack critical engagement specific issues around working with contexts is apparent. Informed by data studies, framed political economy perspective which calls power structures, we seek deepen our understanding role challenges that Low Middle-Income Countries can play addressing SDGs. First, explore ways processes produce Data. We then consider how such could directly contribute SDGs beyond simply monitoring evaluating. Next, unpick sensitive stigmatised nature have ramifications data-driven where significant asymmetries exist. By doing so, provide more nuanced articulation contextualising stigma datafied context. argue whilst relation shows potential support SDGs, there are specificities must be considered ensure push for approaches does no harm.